Article: The Elon Musk Effect: The Timeless Power Of Disruption And Brand Authority

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The Elon Musk Effect: The Timeless Power Of Disruption And Brand Authority

Ben Constanty, 25 February 2021

The odds are good that you have been impacted by the network effect, or when a product increases in value when more individuals begin adopting and using said product. A few examples include the telephone and the internet.

Company CEOs such as Elon Musk have recently expedited this process by using their personal brands to create a massive network effect in different industries. To get a better understanding, we need to dive in further. Continue reading “Article: The Elon Musk Effect: The Timeless Power Of Disruption And Brand Authority”

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