Gerrit De Vynck and Alistair Barr, 09 August 2018
Shopify’s fight against fake users echoes similar battles being waged at Facebook, Twitter and YouTube. And like those companies, Shopify is contending with the same conundrum: Is a so-called platform company responsible for the behaviour of those who use it? Shopify must police users without limiting its ability to make fistfuls of cash from them.
“We can ensure that there are fewer bad actors on our platform every single day,” says Shopify Chief Operating Officer Harley Finkelstein. “Do some sneak in from time to time? It could happen, just like it could happen on any platform.”